Cancer goes public

Genesis Oncology Trust, the body that funds my PhD stipend have recently released a pair of TV commercials. Both were fronted by researchers, Dr. Nuala Helsby and Richard Egan, who pulled off some impressive performances. As you will see they do a great job of breaking down what their research is about into easily digestible layman’s speak that really hits home with the audience.

PS: Good timing considering we have just had prostate cancer fundraising events throughout September and now the pink ribbon appeal for breast cancer happening in October.

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Graeme @ graemefielder.com

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